Shifting beyond this project's concepting and virtual aspects, we worked closely with Somm and Foley Hospitality to ensure all physical touch points of the Somm experience were considered within the brand experience and crafted to the highest standard. From menu designs and the paper it’s printed on, the custom light boxes guiding you through the doors and the flights you receive your wine on we ensure ambience and the allure of the brand is translated in an authentic way improving the overall customer and brand experience.
Working closely with Somm and Foley Hospitality, we thoughtfully designed and crafted key physical touchpoints of the Somm experience to enhance the customer and brand journey. This went beyond concepts and virtual aspects.
Attention was given to every detail, from menu design and paper selection to the entryway lightbox guiding guests and the presentation of wine flights. Our goal was to authentically convey the brand's allure and ambience in a way that elevates the overall experience.
Our collaborative efforts created a cohesive and refined physical presence that enhances the customer's interaction with the brand, ensuring a memorable and immersive Somm experience.